Marketing for schools that have better things to do.

School marketing,
done for you.

A subscription marketing service for schools without a dedicated marketer. Reliable social media, fresh website content, parent newsletters, recruitment campaigns: all handled. Cancel anytime, no lock-in.

What's included

One simple subscription. Everything your school needs to be seen.

  • Social media that actually shows up
  • Website kept current and on-brand
  • Parent newsletters and event content
  • Staff recruitment campaigns
  • SEO health checks and ongoing improvement
  • Monthly reporting that makes sense
20+
Years in Marketing
2
Audiences Solved · Parents & Staff
$0
To Start · Free Audit Included
Cancel Anytime · No Lock-In
A small note about pricing

We publish our prices.
Most agencies don't.

Every other school marketing agency we looked at hid their pricing behind enquiry forms, making you fill in a contact form just to find out what something costs. We thought that was a bit silly. So we put it on the page. What you see is what you pay. No quotes to chase, no surprises.

Four tiers · One bell at a time

Pick your package.
Add anything else when you need it.

All prices in AUD per month. Cancel anytime, no lock-in.

Best for small schools
🛎️
Recess
Just keep things ticking.
$495/mo
$5,940 / year
  • 5 social posts/month (1 platform)
  • Basic monthly content calendar
  • Quarterly performance check-in
  • Email support
🔔
First Bell
Get visible. Get started.
$750/mo
$9,000 / year
  • 8 social posts/month (Facebook + Instagram)
  • Monthly content calendar
  • 1 written school news story/month
  • Monthly performance snapshot report
  • Email and phone support
🔔🔔🔔
Final Bell
Full marketing partnership.
$2,800/mo
$33,600 / year
  • Everything in Second Bell
  • Unlimited social posts and platform management
  • Weekly website updates
  • Ongoing SEO management and reporting
  • Full newsletter suite (parents and community)
  • Prospectus design and ongoing updates
  • 1 video or podcast/month
  • Recruitment marketing campaigns
  • Quarterly strategy session and priority turnaround

Tier doesn't quite fit? Within reason, we'll swap like-for-like inclusions to make your tier work for your school. (Trade a newsletter for extra social posts, that sort of thing.) Just ask during your free audit.

Need something not on the list? Add it on.

Prospectus refresh, full website rebuild, video shoot, podcast launch, recruitment campaign, open day artwork: pick anything from our service menu and we'll quote it. One subscription, full flexibility.

See full menu →
The full service menu

Everything we do.

If your subscription tier doesn't include it, you can add it on, quoted simply, billed transparently, delivered properly.

DDigital & Online

  • Website content updates
  • Full website redesign or build
  • SEO audits and ongoing optimisation
  • Google Business Profile management
  • Google Ads and Meta Ads management
  • LinkedIn campaigns (staff recruitment)
  • Email newsletter design and distribution
  • Marketing automation setup

SSocial Media

  • Content creation and scheduling
  • Reels and short-form video
  • Photography for social
  • Community management and responses
  • Parent ambassador programs
  • Social media training for school staff

CContent & Storytelling

  • School news articles and blog posts
  • Parent newsletter content
  • Press releases for school achievements
  • Case studies and student stories
  • Podcasts (planning, recording, editing)
  • Long-form video (school tours, promotional)

PPrint & Collateral

  • Prospectus design and writing
  • Annual report design
  • Flyers, posters, banners
  • Open day invitations and event packs
  • Signage and wayfinding design
  • Uniform shop and merchandise design

RStaff Attraction & Recruitment

  • Job ad copywriting and design
  • "Why work here" landing pages
  • Staff testimonial videos
  • Teacher attraction campaigns
  • Recruitment social media campaigns
  • Employer brand development

BStrategy & Brand

  • Brand audits and refresh
  • Marketing strategy development
  • Competitor analysis
  • Parent journey mapping
  • Enrolment funnel design
  • Community engagement strategy

EEvents

  • Open day marketing campaigns
  • Event collateral and signage
  • Event registration and RSVP management
  • Post-event follow-up campaigns
  • Photography and videography on the day

IReporting & Insights

  • Monthly performance reports
  • Quarterly strategy reviews
  • Parent and community surveys
  • Enrolment analytics
  • Annual marketing review
No obligation. No sales pitch.

Book your free 30-minute audit.

Tell us a little about your school. We'll review your website, social presence, and visibility to prospective parents and staff, then walk you through what's working, what isn't, and where the biggest opportunities are.

  • 30-minute video or phone call at a time that suits you
  • Written audit report you can keep, even if you never subscribe
  • Honest, plain-language feedback (no jargon, no PowerPoint)
  • Specific recommendations tailored to your school

Get your free audit

We'll be in touch within one business day to schedule.

We'll email you within one business day. Your details are stored securely and never shared.
See our privacy approach.

Thanks. We're on it.

Your audit request has come through. We'll be in touch within one business day to schedule your free 30-minute call.

What happens next:
Within one business day we'll email you a few times that suit, plus a short questionnaire to help us prepare.

The 30-minute call: A relaxed conversation about your school, what's working and what isn't. No pitch deck. No pressure.

Within a week: A written audit report you can keep, whether or not you decide to subscribe.

Questions in the meantime? Email us at hello@spokeninjest.com or call 0450 732 788.

Honest answers

Questions, asked & answered.

What does the free 30-minute audit actually include?

A genuine review of your school's current marketing: your website, social presence, and how visible you are to prospective parents and teaching staff. You'll get a written audit document you can keep and use, whether or not you decide to subscribe. No PowerPoint sales pitch. No pressure.

Is there really no lock-in contract?

None. Subscriptions are month-to-month. Cancel any time with 30 days' notice and you're done. We're confident enough in the work that we don't need to lock you in.

Why is your pricing transparent when other agencies hide theirs?

Because schools are time-poor and shouldn't need to fill in a form to find out if something fits the budget. Hidden pricing is usually about charging different schools different rates. We charge everyone the same, and we put it on the page.

Can we swap out features in our tier?

Yes, within reason. We can swap like-for-like inclusions in your tier to make it fit your school, for example, trading a newsletter for extra social posts, or swapping a news story for an extra website update. Just have a chat with us at your free audit and we'll work out what suits you best.

Which tier should we start with?

If you're a small school or just dipping your toes in, Recess at $495/month gets you visible without straining the budget. Most schools fit best at First Bell ($750) or Second Bell ($1,500). Final Bell ($2,800) is for schools who want a true marketing partner doing video, podcast, prospectus and recruitment work all year. Not sure? Book the free audit and we'll point you to whichever fits, even if that's "wait six months and start later".

What if my school needs something not in my tier?

Just add it on. Need a prospectus refresh, a video, a recruitment campaign, an open day push? Pick from our full service menu and we'll quote it: no new contract, no fuss.

Who actually does the work?

Yard Duty is a service from Spoken in Jest, a marketing consultancy with over 20 years of experience in digital, strategic and recruitment marketing. Your school is supported by a small, hands-on team led by senior marketing strategists. Hands-on, collaborative, and properly accountable.

Do you work with public, Catholic, and independent schools?

Yes, all of them. Each has different priorities and constraints, but the underlying need (consistent, professional marketing that attracts parents and staff) is the same.

How long until we see results?

Honestly? Visibility improvements show up within weeks. Enrolment and recruitment results take longer, usually 1 to 2 terms, because parents typically research a school over months before enquiring. We report monthly so you can see progress as it builds.

How does the Stripe subscription work?

Click any "Subscribe" button and you'll be taken to Stripe's secure checkout to enter your details. Your school will be billed monthly. We'll then be in touch within one business day to onboard you and start work. Cancel any time directly from the link in your billing emails.

Ready when you are.

Pick a subscription and start straight away, or book a free audit first to talk it through. Either way, we're here when you need us.

Book your free audit →